Monday, October 18, 2010

Video Marketing Chicago Style

The world knows about Chicago style pizza, the Windy City, and those clouds, but video marketing Chicago style? That's right Internet marketing Chicago style means video marketing as part of the plan. If you are a local business in the Chicago area, and want to get the word out about your local business that can easily serve on a national level, then video is the way to go.

Local businesses looking to expand in the past have had to go to great measures and spend a large amount of money in order to be recognized outside of their area. Network TV commercials and radio ads were often the only way to get national recognition for their small business, but today's local business has the power of professional video production services to assist them in reaching more clients around the world.

More and more consumers and businesses are finding it easier to shop online these days and there is no form of information and that is more preferred than video. Whether you sell widgets or deploy trucks to ship those widgets, video can help you gain the attention of customers everywhere.

Video marketing Chicago style combines high quality video productions which inform and engage new customers across the web. If you're looking to expand, and you're in the Chicago area, maybe it's time you sought out a video production company that can help you expand your reach.

Don't just settle for local, use high-quality video production to set your business apart and gain a global voice.

Enhanced by Zemanta

Friday, October 15, 2010

How Internet Video Production Helps With Branding

Most businesses know the value of internet video production to get the word out to their customers in an easy to digest format. Video gives consumers an inside look into your products or services that print ads cannot. With over 30,000 hours of video being uploaded to YouTube daily, it's no wonder that this is a preferred way for us to absorb information.

For the company looking to brand themselves as an expert in their field, video can be a helpful tool. Consistently offering information through high quality video productions can easily brand you as an authority on that topic. Consumers will recognize your name or your video formats and look to you when seeking out new information in the same areas.

If branding is something that your company has moved to the forefront, then you will want to make video a part of that campaign. You will have to do some careful planning to ensure that each video is similar in design and feel so that your customers will easily recognize it as yours when they see it. A highly qualified video production company can easily assist you in this process.

There is no doubt that for the business owner in Chicago SEO plays an important part of their online presence, but don't overlook the power of branding as well. Learn to use video effectively to brand your company and make your name the one customers look for when seeking out information about their preferred products or services online.

Enhanced by Zemanta

Monday, October 11, 2010

5 Way to use your Chicago Corporate Videos

Videos are a valuable marketing tool but your Chicago corporate videos can be used in so many other ways. Video is one of the easiest ways to get a message across to not only your customers but your employees and sales staff as well. Let's explore five great ways to use video in your business.

Employee Training - Video can be used to effectively train your employees. Create training videos which can be deployed and viewed by your employees at any time. Not only will they receive the initial training necessary to perform the job function, the information will be easy to access for reference purposes later on.

Customer Welcome - Use video to give your company a voice as customers visit your website. Adding a welcome message portraying your CEO or company spokesperson who identifies your products or services can be a powerful marketing tool. Not only are you able to inform your customers about your products or services, you can also give them insight into your company philosophy. Adding a welcome video to your website will set you apart from your competition.

Video Testimonials - Instead of those dry written testimonials that everyone else has on their site, try adding Video testimonials to your website and effectively set yourself apart from the competition. Video testimonials are more personal and provide a face behind the words, making them more genuine.

Vlogging - AKA Video Blogging is an ideal way to have regular conversations with your existing clients. Video blogs allow you to post product updates, industry news, sales, and special offers. You can also use video blogging as a type of FAQ for your website.

Product Demonstrations - Using video for product demonstrations serves many purposes. Out-of-the-box type demonstrations allow your customers to see what they will be getting when they purchase your products. You may also be able to eliminate a lot of technical support calls by addressing some of the more common technical issues via video. Video is a powerful way to bring your potential customers closer to your product line.

Getting the most use from your corporate video production services may take some thought, but with a little creativity you can find many ways to use video for your business.

Enhanced by Zemanta

Friday, October 8, 2010

Some Businesses That Can Benefit From Online Video Production

Many Chicago businesses today are realizing the value of online video production. Video seems to be the most preferred way for consumers to digest information these days. There are tens of thousands of hours of video being uploaded to YouTube daily. If you are not part of this community, you are no doubt leaving money on the table.

Many local businesses may not believe that video can help their business succeed or grow. Perhaps they feel they are too local or two small to really gain a benefit from using video, but no business is too small to make use of this viral marketing technique.

Let's look at two common local businesses that could easily benefit from online video production.

How powerful would it be for your potential buyers to get a virtual walk-through on video of a property? Even a simple walk-through of the property with some brief descriptions can be extremely powerful to the buyer who's looking online, which is often the case for out of state buyers.

Many foodies love to know what they’re getting before they try a new restaurant. It's not just the various dishes that are being offered, but the atmosphere as well. Allowing your potential customers to see inside those doors can get their mouth watering fast. Creating a video menu which includes high-quality digital photography added to a walk around the bar and dining area can easily lead those foodies to your door and away from the competition.

Make use of corporate video production Chicago businesses! Big or small, it's what your customers are looking for and what will set you apart from the competition.
Enhanced by Zemanta

Monday, October 4, 2010

4 Critical Elements When Seeking A Corporate Video Production Company

Seeking out a qualified Chicago videographer to create your next video production can save you a lot of time and guarantee you will have a highly marketable piece for your business.

When looking for a qualified company, you want to keep these critical elements in mind:
•    Experience
•    Customer Service
•    Product Diversity
•    Full Service

The most obvious of all elements is their videography and the production experience of their staff. Ask the important questions, seek out their portfolio and make sure that have the ability to create a product that will effectively perform for your business.

Customer Service
Vital to any business relationship, customer service will play a large role through the entire planning and production phase. You want to be sure they have an available staff to answer your questions, should the need arise.
Product Diversity
A highly qualified company will have the ability to offer a wide array of video styles. Each style will serve a different purpose and since every business varies, so should your options in video.

Full Service
Look for a video production company that offers a full line of services including creation, marketing, acting talent, voice over talent, makeup, and consulting. Having all services under one roof saves you time and money.

Don’t fear using a local company to produce your video. A local corporate video production company can offer the same services as a large national company, but with the attention to customer detail and service that you get from a local business. There is often no need to look further for your Chicago videographer than your own back yard. 

Look for these key elements in your video production company to ensure you will acquire the highest quality video content for your business needs.
Enhanced by Zemanta

Friday, October 1, 2010

Make Sure Your Chicago Videography Company Can Portray Your Company Image Properly

    Not all businesses are the same, which is why your business video production choices are so important to your overall image. Having a well produced, professional video on your website can quickly inform potential clients of the type of company they will be working with. If done incorrectly, you can easily turn off a new client with out ever intending to.

Consulting with a qualified video production company is the best way to make certain the message you are giving out reflects the core philosophy of your company. Their business is making your company shine through video and their staff of videographers and producers can guide you in the best way to do that.

If you want to be sure your video resonates with your clients, look for a highly qualified company to work with. The best video production companies will do more than just create a video for you. They will be there from the idea stage to final production and beyond. Their staff will include consultants, as well as videographers and producers, so that you are able to understand the marketing side as well as the production side of the process.

Look for a company who covers a wide array of services for various industries. They should cater to all types of business, both large and small, and have a team available to answer any questions you may have through all phases of production. Their portfolio should be readily available for review and should offer a wide array of options.

Not all companies are the same and every Chicago videography company will try to sell you their wares once they know you are looking, so seek out those who have been around for a while and can offer a full service shop. Only then can you be sure you will end up with a product which will truly reflect your company’s image.
Enhanced by Zemanta

Monday, September 27, 2010

Custom Video Production Grows Your Business

  If you are not utilizing the power of custom video production to promote your products or services, you are missing out on a huge audience. Video is one of the easiest ways to engage your visitors the moment they land on your site. Unlike other forms of marketing and advertising, video has the ability to quickly grab your visitor’s attention and inform them quickly, before they have a chance to click off your site.

Video has the same power as article marketing in that it can provide very targeted information to a specific audience who is seeking out that information regularly. One well produced video can be placed across the web, in a variety of key areas to attract potential clients. It is like putting an army of company spokespersons out across the web to promote and inform; every minute of everyday.

Consumers today have different expectations for the companies they buy from and they will quickly move to a new company if they feel they can access information about their services more quickly, and 9 times out of 10, they are looking for video.

Video is the way internet shoppers interact with products without having to leave their computer. No matter what product or service it is that you offer, video can help to better inform your customers about it right there in the living room. How many other forms of advertising can have the same kind of ‘in your face’ impact that video does?

Don’t be left in the wake of your competitors. Seek out a video production company which offers high quality video production in Chicago and get your business streaming with this viral marketing option. 

Enhanced by Zemanta

Wednesday, September 22, 2010

3 Ways Video Production Services Can Improve Your Sales

Video marketing is one of the fastest growing online marketing techniques today, which is why many webmasters are utilizing video production services to assist them in creating high quality content for their marketing campaign.

Video is viral. There is more video content uploaded to YouTube each month than all of the three major TV studios have created in the last 30 years. It has become the new way to locate and inform your custoImage representing YouTube as depicted in Crun...Image via CrunchBasemers.

Here are three ways video can improve your sales.

Targeted – Video can be created to grab a very targeted audience and draw them in, making them hungry for your products or services. A well produced video can not only inform potential customers, it can rev them up and have them knocking down the door by the time they reach your site.

Informs – In this age of technology, more people are buying online. You can set yourself apart from your competitors by providing informational video about your products or services right on your home page. Grab them the second they hit the door; capture and inform them.

Communicates – Many businesses keep an open line of communication with their clients through video. Podcasts and video blogging can keep your business in constant contact with your customers and allows you to provide regular information and news about your business.

The best video production Chicago has will propel your sales and keep your customers coming back again and again. Don’t miss out on the most viral of all marketing techniques. Get on board today and launch your video marketing campaign with high quality videos for your website or blog.

Enhanced by Zemanta